sALOMON x feid
GLOBAL LAUNCH 2025
-
A collection of artwork and graphics created for the US activation launch of the XT-PATHWAY 2 FERXXO shoe collaboration between SALOMON & FEID.
Graphics were then reused by the Salomon global team for the worldwide launch of the shoe in selected retail stores.
Included in these assets are:
Billboard Design
Store Exterior Vinyl Wrap Design
Photobooth Design
Store Interior Vinyl Wrap
Merchandise Design
Mural Canvas Illustration
Collaboration Logo
Salomon x Ferxxo Pattern Design
XT-Pathway 2 FERXXO Glowing Graphic
Collage Graphic
Various Vector Illustration Elements
-
Miami, FL
Dallas, TX
Los Angeles, CA
New York City, NY
Bogota, Colombia
Medellin, Colombia
-
FERXXO FAIR celebrates the first artist collaboration for Salomon, inviting fans of FEID to come and not only purchase the collaborative sneaker, but to enjoy a community event shaped specifically for the fans that make up the community. The green striking graphics are a callback to the mountains of Medellin, Colombia, where FEID resides.
KEY VISUALS
shoe gallery - miami, florida
UP NYC - NEW YORK
SHOE PALACE - LOS ANGELES, CALIFORNIA
sneaker politics - dallas , texas
medellin + bogota, colombia